الجمعة، 29 يوليو 2016

What Internet Marketing Companies Can Learn From Pokemon Go

By Arthur Williams


There's something to be said about augmented reality and the various ways it has been used in technology. The most recent - and among the most popular - has been the app known as Pokemon Go. Even though the app in question came out in July, the fact that the app in question is still being used cannot be ignored. If you'd like to know what this app is all about, from its premise to its appeal, here are details that Internet marketing companies can provide.

In July, an app called Pokemon Go was released for iOS and Android platforms. For those who haven't tried it yet, the app allowed users to catch virtual Pokemon, which would be shown on their smartphones via augmented reality technology. The app became so popular that, not even a day after its released, it topped both the "Free" and "Top Grossing" charts on Apple's App Store. Everyone took notice of this app's growth, especially reputable authorities such as www.fishbat.com.

I believe that the main reason why Pokemon Go became popular is due to how engaging the app itself is. Keep in mind that many gamers have imagined the scenario where they could catch Pokemon in real life. Given the fictional nature of the series, though, it's impossible. However, smartphones have developed to such a degree that they can make virtual experiences possible, meaning that the development of the aforementioned app was simply a matter of time.

What are some of the things that Internet marketing companies might be able to learn from Pokemon Go? I am of the opinion that this app's success shows that brand recognition isn't the only factor in reaching success. Keep in mind that even non-Pokemon fans have downloaded this app and found it immersive. It also shows that while certain trends exist in technology, others will hold up and might even be remembered.

Is it any wonder why Pokemon Go has been such a success from the get-go? Not only has it been able to meet the approval of longtime fans but even the more casual audience has taken to it rather well. Nintendo has struck oil with this app and it will probably allow the company to try out more apps, most likely with varied success. If they continue to work, though, it's possible that they'll see another success to match Pokemon Go.




About the Author:



ليست هناك تعليقات:

إرسال تعليق